June 25, 2026
✅ If you’ve ever worked really hard towards a big goal, and then had “nothing” to show for it (a.k.a. failure) – you will love this newsletter.
✅ I share a raw behind-the-scenes look into my business on my podcast this week. Click here to listen.
✅ Having the right supporters & wayshowers on your journey is so damn important.
My mentor, James Wedmore, has something to share with you (which he only does ONCE a year!)
Hi {{first_name}},
Have you ever worked really hard towards something, striving, pushing, efforting…
Ticked ALL the boxes…
Did all the “right” things…
A+ student in every domain…
… and then still not gotten the result?
Whether it’s the promotion. The award. The “success” you were chasing.
The feeling of accomplishment.
Me too.
In fact, right about as I write this e-mail.
You would have heard me talk about my masterclass & program over the last few weeks. (If you haven’t, that’s on me!).
Here are the headlines: 14 masterclasses in 18 days.
FOURTEEN! 🤯
Hundreds of hours spent preparing, polishing, refining, delivering.
The result?
Zero.
Zilch.
Nada.
My launch “failed”.
Or did it?
Now, I’m not a wear-my-heart-on-a-sleeve type of person…
So why would I reveal this deeply personal “milestone” to you?
Simple.
a) In my eyes, this launch was not a “failure”.
I learned SO much about you. I had the opportunity to connect with an amazing group of humans, had so much fun delivering said masterclasses, and most importantly… got crystal-clear on what’s required from me to deliver you the value & transformation you’re after in the future.
Lesson 1: Perspective is everything. Life is CHOICE.
b) I could not have done this without the support of my coach and mentor, Mr. James Wedmore. He is hands-down the most experienced, authentic, skilled, and generous person I know in the digital business space.
So, if you’re a coach, online expert, or digital business owner… You NEED a James in your life.
I’ve been so balls-deep in my own launch that I didn’t get a chance to share as much of James with you as I would have liked, but it’s now or never.
Because he’s just spent the last few weeks delivering a PLETHORA of mind-blowing, groundbreaking training and transformation for absolutely free (you can get the best of the best here).
Here’s what’s more “urgent & important”.
James has opened doors to Business By Design, which he calls the Lego instruction manual for running a digital business.
I would not be where I am today without it.
Without the 76 step-by-step process for how to actually bring a masterclass to life.
Without the community of thousands of like-minded entrepreneurs who are cheering me on through the highs and the lows.
Without his expert coaching and messaging skills.
In a “perfect world”, I would have buttered you up for this and sent you lots of e-mails about James, many, many weeks ago.
In a “perfect world”, I would also be on a Welcome Call with the 20 Early Access Members of Efficiency Made Easy right about now.
We don’t live in a “perfect world”.
So here’s my imperfect *shout-it-from-the-rooftops* PSA:
IF YOU ARE A COACH OR DIGITAL BUSINESS OWNER, YOU NEED THIS.
Stop trying to do it on your own.
BBD gives you EVERYTHING you need.
It helped me start my podcast. It helped me launch my first program. It helped me launch my second program. It helped me deliver fourteen masterclasses in 18 days.
It helped me have crystal-clear clarity on what to do next, despite the so-called “failed" launch. And this is just the beginning.
Whether you’re brand new to digital business and don’t even know your niche, or you’re already established and are making six- or seven-figures. BBD is for you.
That’s what I love about James. He works with students at EVERY level.
I recorded a podcast episode about my experience since joining BBD. You can listen to it here.
To your inevitable success,
P.S. Today, I’m taking you behind the scenes of my entrepreneurial journey, sharing the real story of how I built my business from scratch, the mistakes I made along the way, and the pivotal role my business coach, James Wedmore, and Business by Design played in helping me finally gain clarity, structure, and traction.
P.P.S. Doors to Business By Design close in just over 24 hours.
Here’s my “imperfect invitation” for you to learn more: http://www.jameswedmoretraining.com/a/2148288872/6x9BmoQz
